tag:blogger.com,1999:blog-29191245880279181872024-03-13T20:55:39.297+00:00Biscuit BarrelAll blogs, no blogs, semi-colon, digital dogs.Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.comBlogger99125tag:blogger.com,1999:blog-2919124588027918187.post-57151909039324735302010-10-15T14:41:00.007+01:002010-10-15T14:45:47.060+01:00H I R E D<span class="Apple-style-span" style="font-family: 'Lucida Grande'; font-size: small;"><span class="Apple-style-span" style="font-size: 11px;"></span></span><br />
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<span class="Apple-style-span" style="font-size: medium;"><a href="http://1.bp.blogspot.com/_w9k5_Nb81_c/TLhZ17rcG1I/AAAAAAAAAPA/p0pnrhshJUo/s1600/tbwa-london.gif" imageanchor="1" style="clear: left; display: inline !important; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/_w9k5_Nb81_c/TLhZ17rcG1I/AAAAAAAAAPA/p0pnrhshJUo/s1600/tbwa-london.gif" /></a></span></div><div><span class="Apple-style-span" style="font-size: medium;"><br />
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</span></div><span class="Apple-style-span" style="font-size: medium;">I recently got a job as a Creative at TBWA\London.</span></span></span><br />
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</span></span></div><div><span class="Apple-style-span" style="font-family: 'Lucida Grande';"><span class="Apple-style-span">I should have updated this a little while ago really and posted more over the last few months, but as it happens i didn't.</span></span></div><div><span class="Apple-style-span" style="font-family: 'Lucida Grande';"><span class="Apple-style-span"><br />
</span></span></div><div><span class="Apple-style-span" style="font-family: 'Lucida Grande';"><span class="Apple-style-span">No doubt i will continue to neglect this here blog. But one day, I may post regularly. That remains the dream.</span></span></div><div><span class="Apple-style-span" style="font-family: 'Lucida Grande';"><span class="Apple-style-span"><br />
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<span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Love how this is directed,</span></span><br />
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<span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"> it's hard to hold attention when talking about drink, </span></span><br />
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<span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">this makes it worth sticking with.</span></span>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com1tag:blogger.com,1999:blog-2919124588027918187.post-60472155746748586372010-02-13T11:59:00.000+00:002010-02-13T11:59:34.822+00:00An Ad but not an Ad but like an Ad but not.<object height="340" width="560"><param name="movie" value="http://www.youtube.com/v/dO6fCzYiwak&hl=en_US&fs=1&color1=0x2b405b&color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/dO6fCzYiwak&hl=en_US&fs=1&color1=0x2b405b&color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object><br />
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<span class="Apple-style-span" style="font-family: Arial; font-size: 12px;">Nicolas Roope, founder and creative director of POKE London, explains at the German Webby Night what people really want to do online: "The Internet hates ads, we want to do THINGS!"</span>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com1tag:blogger.com,1999:blog-2919124588027918187.post-49679673066509274272010-02-13T11:20:00.000+00:002010-02-13T11:20:22.836+00:00A Brief History of Everything.<object height="340" width="560"><param name="movie" value="http://www.youtube.com/v/gNYZH9kuaYM&hl=en_US&fs=1&color1=0x234900&color2=0x4e9e00"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/gNYZH9kuaYM&hl=en_US&fs=1&color1=0x234900&color2=0x4e9e00" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object><br />
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<span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">This was a guy's art project. It took three weeks to make. YouTube hits; 586,735</span></span>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-89114720507217039382010-02-03T12:30:00.004+00:002010-02-04T02:11:24.595+00:00How Cravendale use twitter.<span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span class="Apple-style-span" style="font-size: small;">Recently i noticed Cravendale are on twitter. I like the Cravendale ad's so decided to follow them and see what they had to offer. What i've found so far is uninteresting and unsuprising.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span class="Apple-style-span" style="font-size: small;">After seeing their TV ad's you'd think they would have a bit of a quirky personality, maybe use the characters they've established in the ads? Include some humour? Atleast talk in the same tone of voice?</span></span><br />
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</div><span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span class="Apple-style-span" style="font-size: small;">What i actually found was very uninspiring. It feels like a marketing guy is sitting there. It's definatly not a pirate, cow or cyclist. One of the things they've decided to do is come up with these 'catchy' ways of making Cravendale 'interesting'.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span class="Apple-style-span" style="font-size: small;">Perhaps it's just me but this seems self-indulgent, off the point and frankly pretty boring. It feels like an ad, it feels like they're trying to sell you. Trying to convince you of something. When in actual fact, if you're reading their tweets, It means you went online, searched for Cravendale and then actually spent time following them or atleast looking at their profile. So you have given them that much attention already, now you've done that you need to be rewarded. Unfortunetly it doesn't really feel like their doing that.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span class="Apple-style-span" style="font-size: small;">Feels like a missed opportunity. I'm not talking about doing things to 'Dell' proportions or the success that Ford have found by using twitter, milk is a low interest catagory after all. But adding something that makes you feel good about them is all they need, rather than feeling like you took a punt on something and didn't get much back in return. </span></span><br />
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<span class="Apple-style-span" style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-weight: bold;">Because next time i see a bottle in the supermarket this is what i'll remember.</span></span></span><br />
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</span>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-43657698394955975492010-01-28T02:08:00.002+00:002010-01-28T13:24:11.559+00:00Advertising Doesn't Work<div class="separator" style="clear: both; text-align: center;"><a href="http://www.wklondon.com/upload/news/614x307_1_LUR01M6060_Lurpak_11994.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="160" src="http://www.wklondon.com/upload/news/614x307_1_LUR01M6060_Lurpak_11994.jpg" width="320" /></a><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">There's nothing better than some nice bread. But what butter do you put on it?</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">I recently had to get a job to earn some extra cash. Unfortunately that place would be Tesco.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">So it's boring, it's mid numbing and all the rest of it. But i thought since I'm here putting peoples shopping through the till i might as well do some research. </span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">So i've started to notice what kind of butter people buy. And it's actually quite surprising. </span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">I've always bought Lurpak, however it's not particularly popular with people I serve.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">The most popular is Tesco English butter, okay that's not really surpising.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">Except Anchor butter is only 3p more expensive than Tesco English butter.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">Now i quite like Anchor ad's and i've been tempted to try it.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">But the pattern that i've seen emerging out of my crude 'research' is that..</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">Advertising doesn't work.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">Now of course, it does to a certain degree but there is far more to it.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">To make your TV/Print/Poster/Digital ad's work, you need a follow through.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">This isn't something you really think about when creating ad's for your book but it seems really quite important when you think about it. </span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">Whenever the latest Lurpak ad's break on TV, the posters follow on outdoor media, then shelf promotions begin in supermarkets like Tesco and the price of the product drops, it's on offer, it's BOGOF. It's cheaper and that's always tempting.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">And that is how advertising really works. </span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">You need follow through, promotions and displays to catch the attention of your audience, not just a big 90' Second TV ad and some 48 Sheets.</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">On my rough estimation Country Life & Kerrygold butter, alongside Tesco English are the best selling. They're not the cheapest or the most advertised (Tesco English aside)</span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue';">Now work that one out?</span><br />
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</div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com3tag:blogger.com,1999:blog-2919124588027918187.post-26493115958313297792010-01-27T02:08:00.003+00:002010-01-27T11:34:22.781+00:00Advertising Does Work<div><div class="separator" style="clear: both; text-align: left;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; margin-left: 1em; margin-right: 1em;"> <img border="0" src="http://4.bp.blogspot.com/_w9k5_Nb81_c/S2AfQON9mWI/AAAAAAAAAOg/8Cn_iUsLVfU/s320/1621182138_e2e7a2936b1.jpg" /></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span style="font-size: x-large;"><span style="font-weight: bold;">S</span></span>o with it being a new year, you'd think it'd be right to make some resolutions. This year i haven't really done that but what i have done is started buying Innocent Smoothies. This being for a number of reasons.</span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">I always liked the idea of Innocent smoothies as eating fruit just doesn't appeal to me (just when would you actually choose to eat it?) Anyway i never really bought these smoothies because i thought they were too expensive.</span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">However.</span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><span style="font-weight: bold;">Since they started advertising them as 2 of your 5 a day, something changed.</span></span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">I've bought a big carton pretty much every week. I don't think they're as expensive because they now have a real value to me rather than just something to have when i want a drink.</span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Positioning it as a health essential in my case. Making me actually feel good about buying it, rather than feeling like it's a waste of money or too expensive. </span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">This was backed up by their new campaign. The one with the Rabbits.</span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Personally i think they are just the old ad's with a Rabbit in them. The scripts are poor and the closing frame should show all the flavours they do. </span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">But since seeing the ad's & following them on Twitter i actually went out and bought the product and have continued to do so. </span></span><br />
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</div><div class="separator" style="clear: both; text-align: left;"><span style="font-weight: bold;"><span style="font-size: small;"><span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">Tomorrow; Why advertising doesn't work.</span></span></span><br />
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</div></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-68209918577824798242010-01-26T02:24:00.000+00:002010-01-26T12:31:17.400+00:00Just shove a VO' on it!<div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:x-large;">E</span></span>very once in a while you see an Ad you really like. It makes you stop what you're doing and look. Then it ends and you carry on.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">This ad for the RAC made me do that recently. Great shots, great direction, great music. </span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Job done so i thought.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/Ypux9ayDZ7U&hl=en_US&fs=1&color1=0x5d1719&color2=0xcd311b"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/Ypux9ayDZ7U&hl=en_US&fs=1&color1=0x5d1719&color2=0xcd311b" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Until the other day, i saw the same ad on TV. </span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">This time it had a voiceover. (Can't find it on YouTube)</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Telling you how the RAC can help you, be there first and do all the things you need to get you back on the road. </span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">It always interests me to see this happen.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">The ad gets made.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">The figures don't change.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">The ad gets scrutinized.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Put a voiceover on it.</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Put the ad out again. </span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Then what?</span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">Who knows if it now works. They are lucky that a voiceover can be so easily put over the top of this ad, there will be many more out there that simply can't be changed all that much and that adds up to a lot of wasted cash & time.</span></span></div><div><br /></div><div><br /></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com1tag:blogger.com,1999:blog-2919124588027918187.post-87102296900061740172010-01-25T16:11:00.002+00:002010-01-25T16:15:33.621+00:00If the world were a village of 100.<div><span class="Apple-style-span" style="font-weight: bold; "><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: x-large;">L</span></span><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">ove these little posters, so simple but perfectly designed and executed.</span></span></span><span class="Apple-style-span" style="font-size: small;"><br /></span></div><div><br /></div><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_w9k5_Nb81_c/S13DRkftT0I/AAAAAAAAAOY/fxtNO7VUy-s/s1600-h/37_100-print17.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 227px; height: 320px;" src="http://3.bp.blogspot.com/_w9k5_Nb81_c/S13DRkftT0I/AAAAAAAAAOY/fxtNO7VUy-s/s320/37_100-print17.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5430711432300547906" /></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_w9k5_Nb81_c/S13DRCy9B-I/AAAAAAAAAOQ/9feItyrLjtE/s1600-h/37_100-print8.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 227px; height: 320px;" src="http://1.bp.blogspot.com/_w9k5_Nb81_c/S13DRCy9B-I/AAAAAAAAAOQ/9feItyrLjtE/s320/37_100-print8.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5430711423254464482" /></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_w9k5_Nb81_c/S13DQ9da71I/AAAAAAAAAOI/pEQc4dMJFXM/s1600-h/37_100-print1.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 227px; height: 320px;" src="http://1.bp.blogspot.com/_w9k5_Nb81_c/S13DQ9da71I/AAAAAAAAAOI/pEQc4dMJFXM/s320/37_100-print1.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5430711421821972306" /><span class="Apple-style-span" style="font-family: 'lucida grande';"><br /></span></a><div><div style="text-align: center;"><span class="Apple-style-span" style="color: rgb(0, 0, 238); text-decoration: underline;"><a href="http://www.toby-ng.com/graphic-design/the-world-of-100/"><span class="Apple-style-span" style="font-family: 'lucida grande';"><br /></span></a></span></div><div style="text-align: center;"><span class="Apple-style-span" style="font-size: large;"><span class="Apple-style-span" style="font-weight: bold;"><a href="http://www.toby-ng.com/graphic-design/the-world-of-100/"><span class="Apple-style-span" style="font-family: 'lucida grande';">M</span></a><a href="http://www.toby-ng.com/graphic-design/the-world-of-100/"><span class="Apple-style-span" style="font-family: 'lucida grande';">ore here</span></a></span></span></div><div><span class="Apple-style-span" style=" font-weight: bold;font-family:'lucida grande';font-size:13px;"><br /></span></div></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-12931496856892701182010-01-25T01:19:00.014+00:002010-01-25T15:49:21.892+00:00Beanz Meanz Branstonz<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://img73.imageshack.us/img73/2327/heinz2vf1.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 319px; height: 425px;" src="http://img73.imageshack.us/img73/2327/heinz2vf1.jpg" border="0" alt="" /></a><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">According to an article in the paper, Branston are Britain's favourite.</span></span></div><div><span class="Apple-style-span" style=" ;font-family:Verdana;font-size:11px;"><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=""><span class="Apple-style-span" style="font-weight: normal;"><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Heinz Beanz came out 5th favourite after a shock taste survey among supermarket shoppers, conducted my Which?.</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" ;"><span class="Apple-style-span" style="font-weight: normal;"><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">The standings are;</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" ;"><span class="Apple-style-span" style=""><span class="Apple-style-span" style="font-size:large;"><span class="Apple-style-span" style="font-family:'lucida grande';">1. Branston</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" ;"><span class="Apple-style-span" style=""><span class="Apple-style-span" style="font-size:large;"><span class="Apple-style-span" style="font-family:'lucida grande';">2. Aldi</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" ;"><span class="Apple-style-span" style=""><span class="Apple-style-span" style="font-size:large;"><span class="Apple-style-span" style="font-family:'lucida grande';">3. Asda.</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" ;"><span class="Apple-style-span" style=""><span class="Apple-style-span" style="font-size:large;"><span class="Apple-style-span" style="font-family:'lucida grande';">4. Morrisons</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" ;"><span class="Apple-style-span" style=""><span class="Apple-style-span" style="font-size:large;"><span class="Apple-style-span" style="font-family:'lucida grande';">5. Heinz</span></span></span></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style="font-weight: normal; "><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-family:'lucida grande';">I always buy Heinz because it's what i've always had. I've tried Branston but i never switched. Maybe the recession has caused the public to rethink their bean buying.</span></span></span><br /></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" font-weight: normal;font-family:'lucida grande';"><br /></span></h3><h3 style="margin-top: 0px; padding-top: 0px; line-height: 135%; "><span class="Apple-style-span" style=" font-weight: normal;font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">(p.s I don't know why this writing is orange!)</span></span></h3></span></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-23414898816769200232010-01-25T01:19:00.004+00:002010-01-25T15:32:30.581+00:00Ad Truths.<span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: x-large;">S</span><span class="Apple-style-span" style="font-size: small;">o it seems everyone hated this Warburton's ad last year, with the guy seeing Warburtons everywhere.</span></span><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/_fXTK-dTbOM&hl=en_US&fs=1&color1=0x5d1719&color2=0xcd311b"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/_fXTK-dTbOM&hl=en_US&fs=1&color1=0x5d1719&color2=0xcd311b" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;">I have to say, i wasn't particularly keen on it either (their bread tastes of cardboard too)</span></span></div><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;">However over the last two months, my opinion has been slightly warped. I keep seeing Warburtons lorries every day, when i say everyday, i mean every single day, whenever i'm driving around, driving home at night, just whenever. I see them CONSTANTLY. (Perhaps because i live in Newcastle & the Ad was shot there..) (Maybe not.)</span></span></div><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><br /></span></div><div><span class="Apple-style-span" style="font-family: 'lucida grande';">So maybe it isn't all 'adland' and is actually a truth?</span></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-85603565204331580772010-01-23T03:05:00.000+00:002010-01-26T03:05:51.982+00:00Impact Communication PersuasionBiscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-65507833455905584002010-01-12T20:45:00.001+00:002010-01-12T21:46:13.527+00:00Dave Trott on GMTV<object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/Jf__7uPA1gM&hl=en_US&fs=1&color1=0x2b405b&color2=0x6b8ab6"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/Jf__7uPA1gM&hl=en_US&fs=1&color1=0x2b405b&color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-29821083433890929992009-12-06T11:21:00.004+00:002009-12-06T11:23:23.416+00:00Internet Vices<div style="text-align: center;"><span class="Apple-style-span" style="font-size:small;">Click to enlarge</span></div><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_w9k5_Nb81_c/SxuTtRyVtNI/AAAAAAAAANI/KBFZTsbwlcI/s1600-h/internet-vices-1.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 162px; height: 400px;" src="http://4.bp.blogspot.com/_w9k5_Nb81_c/SxuTtRyVtNI/AAAAAAAAANI/KBFZTsbwlcI/s400/internet-vices-1.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5412081783293719762" /></a>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-38781070569901056612009-12-06T11:14:00.002+00:002009-12-06T11:19:43.628+00:00@music<div style="text-align: center;"><span class="Apple-style-span" style="font-family: Helvetica; font-size: 18px; font-weight: bold; "><a href="http://russelldavies.typepad.com/planning/2009/11/musical-ages-being-a-catalogue-of-my-relationship.html" style="text-decoration: none; font-weight: bold; color: rgb(0, 0, 0); ">being a catalogue of my relationships with music by age</a></span><br /></div><div style="text-align: center;"><span class="Apple-style-span" style="color: rgb(51, 51, 51); line-height: 19px; font-family:Helvetica;font-size:13px;"><div class="entry-content" style="position: static; clear: both; margin-top: 10px; margin-right: 0px; margin-bottom: 10px; margin-left: 0px; "><div class="entry-body" style="clear: both; "><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>0-10</strong> This sound makes me go bouncy and I can shout it.<strong><br /></strong></p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>10-13</strong> This music is good for dancing and singing and it reminds me of telly.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>13-15</strong> What music do my friends like? I must like the same music.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>15-17</strong> If I like the right music then girls will like me.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>17-25</strong> Nothing is more important in the world than [insert band] and only I and Paul Morley understand their significance. I don't care that girls don't like me.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>25-30</strong> What is it with [insert band]? They are ridiculous, strutting sell-outs. Music is just a rip-off man.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>30-35</strong> There's more to music than pop you know. This jazz stuff is fascinating, and there's music from round the world and have you heard some of those blues guys and John Cage and everything.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>35-40</strong> I'm still very much aware of today's music, there are a lot of incredible bands out there, even these days. I'll never get caught in some retro trap.</p><p style="margin-top: 10px; margin-bottom: 10px; text-align: left; "><strong>40-45</strong> I only really listen to the music I liked when I was 17.</p></div></div></span></div><div><span class="Apple-style-span" style="font-size:small;"><br /></span></div><span class="Apple-style-span" style="font-size:small;">From the excellent </span><a href="http://russelldavies.typepad.com/planning/page/2/"><span class="Apple-style-span" style="font-size:small;">Russell Davies</span></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_w9k5_Nb81_c/SxuSSkJ0CFI/AAAAAAAAAMw/YtkwsBWbaes/s1600-h/internet-vices.jpg"><br /></a>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-14849759848709993892009-12-03T19:22:00.003+00:002009-12-03T19:26:40.322+00:00Christmas Barrel<div style="text-align: left;"><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:large;">Welcome to the Christmas Barrel</span></span></span></div><div>Christmas is just around the corner.</div><div><br /></div><div>So i will be stepping up the posts and making sure this blog ends the year looking healthy and sounding sober.</div><div><br /></div><div>Note my sterling attempts @ Christmas'ing up the blog.</div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-6119953066782139622009-12-03T14:55:00.001+00:002009-12-03T14:57:12.499+00:00The Great Ad Melting Pot<span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Strength in numbers.</span></span><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family: 'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Weetabix, Drench & now Vittel.</span></span></div><div><br /></div><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/ymnpbdWTrpA&color1=0xb1b1b1&color2=0xcfcfcf&hl=en_US&feature=player_embedded&fs=1"><param name="allowFullScreen" value="true"><param name="allowScriptAccess" value="always"><embed src="http://www.youtube.com/v/ymnpbdWTrpA&color1=0xb1b1b1&color2=0xcfcfcf&hl=en_US&feature=player_embedded&fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="425" height="344"></embed></object>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com1tag:blogger.com,1999:blog-2919124588027918187.post-77675381119364811212009-11-28T12:14:00.001+00:002009-11-28T12:16:39.765+00:00The Highest Point in the World<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/oWVLzVhnYE0&hl=en_US&fs=1&color1=0xe1600f&color2=0xfebd01"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/oWVLzVhnYE0&hl=en_US&fs=1&color1=0xe1600f&color2=0xfebd01" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-family: 'lucida grande';"><br /></span></span></div><div><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-family: 'lucida grande';">from this nice blog by <a href="http://nospoonsblog.blogspot.com/">Blake</a></span></span></div><div><br /></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-7386486100579808822009-11-16T12:33:00.008+00:002009-11-16T13:23:23.902+00:00Hello. I'm here to be Polarized.<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_w9k5_Nb81_c/SwFMym0M9uI/AAAAAAAAAMY/vubhOF1RFd0/s1600/watch-out-everyone-its-time-to-be-careful.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 336px;" src="http://2.bp.blogspot.com/_w9k5_Nb81_c/SwFMym0M9uI/AAAAAAAAAMY/vubhOF1RFd0/s400/watch-out-everyone-its-time-to-be-careful.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5404685460117976802" /></a><span class="Apple-style-span" style="font-size:small;"><br /></span><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">It seems that brands want to be loved. Thats a fair assumption. <br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">But wanting to be loved isn't very good, when they have no intention of making it happen.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">You watch TV and see Ad after Ad that could be for anything, no real style or feel.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">It's all wallpaper, until you get a nice little animation which splits it up. You take notice.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:small;">Brands have to polarize</span></span><span class="Apple-style-span" style="font-size:small;">. they have to be the 1 out of 6 ad's that you actually see in a tv break. </span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">The circle not the square.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">But it seems like they just expect to be loved.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">How about actually doing something non conventional? Doing something for people. Make them laugh. Help them with a problem. Do these things and you can still make money. Infact you can make more money. </span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">Essentially, what i'm talking about is Marmite.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">Marmite. You either love it or you hate it.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">Around 40 consumers have been invited to join the ‘Marmarati' secret society. To create a new variant product using Marmite. People actually want to do that. Why? Who knows. Who cares? They want to be involved, so let them</span></span><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">.</span></span><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">Say people hate your brand and talk about it on facebook and twitter. The thing to remember is they still talk about it. You're in the discussion. You're there and now you're in there you can change peoples minds. Be news worthy, be interesting.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:small;"><a href="http://www.marketingmagazine.co.uk/news/938559/Marmite-effect-its-better-polarising-brand-people-love-hate-ignored/?DCMP=ILC-SEARCH"><br /></a></span></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:small;"><a href="http://www.marketingmagazine.co.uk/news/938559/Marmite-effect-its-better-polarising-brand-people-love-hate-ignored/?DCMP=ILC-SEARCH">There is nothing worse than being ignored.</a></span></span></span><span class="Apple-style-span" style=" ;font-family:Arial;"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:small;"><a href="http://www.marketingmagazine.co.uk/news/938559/Marmite-effect-its-better-polarising-brand-people-love-hate-ignored/?DCMP=ILC-SEARCH"> </a></span></span></span></div><div><br /></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-78942711444459497462009-11-15T22:52:00.005+00:002009-11-16T13:01:08.183+00:00The Machine Trundles on<div><span class="Apple-style-span" style=" ;font-family:Times;"><div style="border-top-width: 0px; border-right-width: 0px; border-bottom-width: 0px; border-left-width: 0px; border-style: initial; border-color: initial; margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 3px; padding-right: 3px; padding-bottom: 3px; padding-left: 3px; width: auto; font: normal normal normal 100%/normal Georgia, serif; text-align: left; "><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Yeah, yeah everyone is talking about X Factor and ofcourse about Jedward. </span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">They're still there, they're still getting the votes.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">But with all their popularity it's suprising a brand hasn't latched onto the huge internet potential they have.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Ofcourse maybe they have and i haven't seen it yet?</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Anyway. why don't Brylcreem get onto it. There's all this sort of stuff floating around.</span></span></div><div><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"> </span></span></div><div><a href="http://www.mirror.co.uk/celebs/pictures/2009/11/05/stars-get-a-jedward-makeover-115875-21799055/"><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">Jedward Country</span></span></a></div><div><span class="Apple-style-span" style="color: rgb(0, 0, 238); font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><span class="Apple-style-span" style="font-size:medium;"><span class="Apple-style-span" style="font-family:'lucida grande';"><span class="Apple-style-span" style="font-size: small;">It's ready made for this Social Media thingy</span><br /></span></span></div></div></span></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com1tag:blogger.com,1999:blog-2919124588027918187.post-7761723371267761312009-11-15T22:28:00.007+00:002009-11-16T13:03:05.292+00:00That Social Media Thingy<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/_w9k5_Nb81_c/SwFNg7dGYgI/AAAAAAAAAMg/V80IiK0Kbfc/s1600/socialmedia_bandwagon.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 267px;" src="http://1.bp.blogspot.com/_w9k5_Nb81_c/SwFNg7dGYgI/AAAAAAAAAMg/V80IiK0Kbfc/s320/socialmedia_bandwagon.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5404686255932203522" /></a><br /><img style="visibility:hidden;width:0px;height:0px;" border="0" width="0" height="0" src="http://counters.gigya.com/wildfire/IMP/CXNID=2000002.0NXC/bHQ9MTI1ODMyMzY4NTE*OCZwdD*xMjU4MzI*MTA4NDM5JnA9MTAxOTEmZD1zc19lbWJlZCZuPWJsb2dnZXImZz*yJm89MjFiOWIwNjg*NGVlNDg*MThmOWQxNTA3Y2VlOWNlYmQmb2Y9MA==.gif" /><div style="width:425px;text-align:left" id="__ss_2461438"><span class="Apple-style-span" style="font-size:small;"><br /></span></div><div style="width:425px;text-align:left" id="__ss_2461438"><span class="Apple-style-span" style="color: rgb(0, 0, 238); text-decoration: underline;font-family:Helvetica;font-size:14px;"><span class="Apple-style-span" style="color: rgb(0, 0, 0); font-family:'lucida grande';"><span class="Apple-style-span" style="font-size:small;">I went to a talk by Steve Davies in Newcastle recently about Social Media and how brands can use it successfully. I've heard plenty stories from Ford to Dell of how to use it and how not to use it. But it's an interesting subject and something worth refreshing on as it gains momentum in marketing budgets.</span></span><br /></span></div><div style="width:425px;text-align:left" id="__ss_2461438"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/3wpr/social-media-marketing-2461438" title="Social Media Marketing">Social Media Marketing</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=nepa-091109172252-phpapp01&stripped_title=social-media-marketing-2461438"><param name="allowFullScreen" value="true"><param name="allowScriptAccess" value="always"><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=nepa-091109172252-phpapp01&stripped_title=social-media-marketing-2461438" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object></div><div style="width:425px;text-align:left" id="__ss_2461438"><div face="tahoma,arial" size="11px" style="height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/3wpr">Stephen Davies</a>.</div><div face="tahoma,arial" size="11px" style="height:26px;padding-top:2px;"><br /></div></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-71168089457787251652009-10-05T15:29:00.001+01:002009-10-05T15:31:51.745+01:00What happens in a Lift?<div><span class="Apple-style-span" style="font-family: arial;"><span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-weight: bold;">People, in real life. Normal people. </span></span></span></div><div><span class="Apple-style-span" style="font-family: arial;"><span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-weight: bold;">Short film. Interesting.</span></span></span></div><div><span class="Apple-style-span" style="font-family: arial;"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/FJNAvyLCTik&hl=en&fs=1&color1=0x234900&color2=0x4e9e00"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/FJNAvyLCTik&hl=en&fs=1&color1=0x234900&color2=0x4e9e00" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div><span class="Apple-style-span" style="font-family: arial;"><span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-weight: bold;"><br /></span></span></span></div><div><span class="Apple-style-span" style="font-family: arial;"><span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-weight: bold;">Some real posts will be coming shortly. </span></span></span></div><div><span class="Apple-style-span" style="font-family: arial;"><span class="Apple-style-span" style="font-size: small;"><span class="Apple-style-span" style="font-weight: bold;">With words and thoughts. But this is good enough for now.</span></span></span></div><div><br /></div><div><br /></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-57805793945224176862009-09-29T11:11:00.004+01:002009-09-29T11:18:37.490+01:00Would you believe it? Humour still exists!<div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: small;">So, what do we think?</span></span></div><div><span class="Apple-style-span" style=" ;font-family:arial;"><span class="Apple-style-span" style="font-size: small;">I think YES. Mother are back</span></span><span class="Apple-style-span" style="font-size: small;"><br /></span></div><div><span class="Apple-style-span" style=" ;font-family:arial;"><span class="Apple-style-span" style="font-size: small;">Different, funny and a bit mad. </span></span><br /></div><div><span class="Apple-style-span" style=" font-weight: bold; font-family:arial;font-size:13px;">This will stand out. </span><br /></div><div><br /></div><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/oLib7RcHL_8&hl=en&fs=1&color1=0xe1600f&color2=0xfebd01"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/oLib7RcHL_8&hl=en&fs=1&color1=0xe1600f&color2=0xfebd01" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object><br /><br /><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/oMPwfQKe4UU&hl=en&fs=1&color1=0xe1600f&color2=0xfebd01"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/oMPwfQKe4UU&hl=en&fs=1&color1=0xe1600f&color2=0xfebd01" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-21155314739404289842009-09-27T20:58:00.003+01:002009-09-27T20:59:55.038+01:00Oh and...<div><span class="Apple-style-span" style="font-family: arial; font-weight: bold; ">How could i forget.</span><br /></div><div><span class="Apple-style-span" style="font-family: arial; font-weight: bold;"><br /></span></div><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_w9k5_Nb81_c/Sr_EGcoJeGI/AAAAAAAAAMI/IWOTi5Jazwc/s1600-h/audiEF.preview.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 200px;" src="http://4.bp.blogspot.com/_w9k5_Nb81_c/Sr_EGcoJeGI/AAAAAAAAAMI/IWOTi5Jazwc/s400/audiEF.preview.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5386239294401247330" /><br /></a><div><div style="text-align: center;"><span class="Apple-style-span" style="color: rgb(0, 0, 238); text-decoration: underline;"><br /></span></div><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_w9k5_Nb81_c/Sr_EF7JJOgI/AAAAAAAAAMA/QedFOsWM4RQ/s1600-h/audiroad.preview.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 200px;" src="http://2.bp.blogspot.com/_w9k5_Nb81_c/Sr_EF7JJOgI/AAAAAAAAAMA/QedFOsWM4RQ/s400/audiroad.preview.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5386239285412837890" /></a><br /><div><span class="Apple-style-span" style=" font-weight: bold;font-family:arial;font-size:13px;"><br /></span></div></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com0tag:blogger.com,1999:blog-2919124588027918187.post-74274242303121953802009-09-24T01:53:00.008+01:002009-09-24T02:13:50.102+01:00Work out there doing the business.<div style="text-align: left;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-weight: bold; ">My favourite picks of the last week or two unless i've forgotten something!? </span></span></span></div><div style="text-align: left;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div style="text-align: left;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;">Feel free to correct in the comments. </span></span></div><div style="text-align: left;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div style="text-align: left;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;"><span class="Apple-style-span" style="font-weight: bold;">Art Direction</span> is coming in for some <span class="Apple-style-span" style="font-weight: bold;">kudos</span>.</span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><br /></span></div><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_w9k5_Nb81_c/SrrFsd2ts_I/AAAAAAAAALo/hCj69bFD0Qs/s1600-h/Picture+3.png"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 202px;" src="http://3.bp.blogspot.com/_w9k5_Nb81_c/SrrFsd2ts_I/AAAAAAAAALo/hCj69bFD0Qs/s400/Picture+3.png" border="0" alt="" id="BLOGGER_PHOTO_ID_5384833672193881074" /></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_w9k5_Nb81_c/SrrFry1bmmI/AAAAAAAAALg/JCTHmrXTS4k/s1600-h/Picture+4.png"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 200px;" src="http://3.bp.blogspot.com/_w9k5_Nb81_c/SrrFry1bmmI/AAAAAAAAALg/JCTHmrXTS4k/s400/Picture+4.png" border="0" alt="" id="BLOGGER_PHOTO_ID_5384833660645775970" /></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_w9k5_Nb81_c/SrrFrId1qnI/AAAAAAAAALY/NRmGCLgGY4U/s1600-h/Picture+1.png"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 202px;" src="http://2.bp.blogspot.com/_w9k5_Nb81_c/SrrFrId1qnI/AAAAAAAAALY/NRmGCLgGY4U/s400/Picture+1.png" border="0" alt="" id="BLOGGER_PHOTO_ID_5384833649272531570" /></a><div><br /></div><div><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/_w9k5_Nb81_c/SrrHExE25uI/AAAAAAAAAL4/m2nAP5Dzuyo/s1600-h/Picture+2.png"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 400px; height: 201px;" src="http://2.bp.blogspot.com/_w9k5_Nb81_c/SrrHExE25uI/AAAAAAAAAL4/m2nAP5Dzuyo/s400/Picture+2.png" border="0" alt="" id="BLOGGER_PHOTO_ID_5384835189181966050" /></a><br /><div style="text-align: center;"><br /></div><div><div style="text-align: left;"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;">and then this by RKCR/Y&R.</span></span></span></div><div style="text-align: center;"><br /></div><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/TjWdjAcxI3A&hl=en&fs=1&"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/TjWdjAcxI3A&hl=en&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object><br /><div><br /></div><div style="text-align: center;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-weight: bold;"><br /></span></span></div><div style="text-align: center;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-weight: bold;"><span class="Apple-style-span" style="font-size:large;">The simple idea wins.</span></span></span></div></div></div>Biscuit Barrelhttp://www.blogger.com/profile/05425360620808764972noreply@blogger.com3